diff --git a/Library/Homebrew/livecheck/strategy/github_latest.rb b/Library/Homebrew/livecheck/strategy/github_latest.rb
index 38c3aea144..d521305d9e 100644
--- a/Library/Homebrew/livecheck/strategy/github_latest.rb
+++ b/Library/Homebrew/livecheck/strategy/github_latest.rb
@@ -7,10 +7,11 @@ module Homebrew
       # The {GithubLatest} strategy identifies versions of software at
       # github.com by checking a repository's latest release page.
       #
-      # GitHub URLs take a few differemt formats:
+      # GitHub URLs take a few different formats:
       #
-      # * `https://github.com/example/example/releases/download/1.2.3/example-1.2.3.zip`
+      # * `https://github.com/example/example/releases/download/1.2.3/example-1.2.3.tar.gz`
       # * `https://github.com/example/example/archive/v1.2.3.tar.gz`
+      # * `https://github.com/downloads/example/example/example-1.2.3.tar.gz`
       #
       # This strategy is used when latest releases are marked for software hosted
       # on GitHub. It is necessary to use `strategy :github_latest` in a `livecheck`
@@ -21,10 +22,12 @@ module Homebrew
       #
       # @api public
       class GithubLatest
-        NICE_NAME = "GitHub Latest"
+        NICE_NAME = "GitHub - Latest"
+
+        PRIORITY = 0
 
         # The `Regexp` used to determine if the strategy applies to the URL.
-        URL_MATCH_REGEX = /github.com/i.freeze
+        URL_MATCH_REGEX = %r{//github\.com(?:/downloads)?(?:/[^/]+){2}}i.freeze
 
         # Whether the strategy can be applied to the provided URL.
         #
@@ -41,7 +44,7 @@ module Homebrew
         # @param regex [Regexp] a regex used for matching versions in content
         # @return [Hash]
         def self.find_versions(url, regex = nil)
-          %r{github\.com/(?<username>[\da-z\-]+)/(?<repository>[\da-z_\-]+)}i =~ url
+          %r{github\.com/(?:downloads/)?(?<username>[^/]+)/(?<repository>[^/]+)}i =~ url.sub(/\.git$/i, "")
 
           # The page containing the latest release
           page_url = "https://github.com/#{username}/#{repository}/releases/latest"
diff --git a/Library/Homebrew/test/livecheck/strategy/github_latest_spec.rb b/Library/Homebrew/test/livecheck/strategy/github_latest_spec.rb
index 2d1d4cc401..a6be06a295 100644
--- a/Library/Homebrew/test/livecheck/strategy/github_latest_spec.rb
+++ b/Library/Homebrew/test/livecheck/strategy/github_latest_spec.rb
@@ -6,17 +6,24 @@ require "livecheck/strategy/github_latest"
 describe Homebrew::Livecheck::Strategy::GithubLatest do
   subject(:github_latest) { described_class }
 
-  let(:github_download_url) { "https://github.com/example/example/releases/download/1.2.3/example-1.2.3.zip" }
-  let(:github_archive_url) { "https://github.com/example/example/archive/v1.2.3.tar.gz" }
+  let(:github_release_artifact_url) {
+    "https://github.com/example/example/releases/download/1.2.3/example-1.2.3.zip"
+  }
+  let(:github_tag_archive_url) { "https://github.com/example/example/archive/v1.2.3.tar.gz" }
+  let(:github_repository_upload_url) { "https://github.com/downloads/example/example/example-1.2.3.tar.gz" }
   let(:non_github_url) { "https://brew.sh/test" }
 
   describe "::match?" do
-    it "returns true if the argument provided is a GitHub Download URL" do
-      expect(github_latest.match?(github_download_url)).to be true
+    it "returns true if the argument provided is a GitHub release artifact URL" do
+      expect(github_latest.match?(github_release_artifact_url)).to be true
     end
 
-    it "returns true if the argument provided is a GitHub Archive URL" do
-      expect(github_latest.match?(github_archive_url)).to be true
+    it "returns true if the argument provided is a GitHub tag archive URL" do
+      expect(github_latest.match?(github_tag_archive_url)).to be true
+    end
+
+    it "returns true if the argument provided is a GitHub repository upload URL" do
+      expect(github_latest.match?(github_repository_upload_url)).to be true
     end
 
     it "returns false if the argument provided is not a GitHub URL" do